Social Media Specialist At 30 NORTH

 

 

The Social Media Specialist will play a key role in boosting brand visibility, engagement, and loyalty through effective social media management and content creation. This position aims to drive business growth and maintain a positive online presence.

Responsibilities:

• Create and execute social media strategies to meet marketing goals and boost brand awareness.
• Develop engaging content (text, images, videos) that reflects the brand’s personality and connects with the target audience.
• Monitor and interact with the audience on social media to build relationships and address customer inquiries.
• Plan, execute, and optimize social media advertising campaigns (paid and organic) to increase reach, engagement, and sales.
• Use analytics tools to track performance metrics and provide regular reports with insights.
• Monitor social media for trends and discussions relevant to the brand and use insights to improve strategy.
• Stay updated with social media trends, best practices, and platform updates.
• Work with marketing, communications, and customer service teams to align social media efforts with business goals.
• Build relationships with influencers and industry partners to amplify brand messages.
• Handle social media crises and negative feedback promptly to protect the brand’s reputation.
• Manage budgets and implement paid social media campaigns to achieve business goals.
• Understand social media’s impact on SEO and work with the SEO team to enhance organic search results.
• Develop and maintain a content calendar for consistent and cohesive posting.
• Adjust strategies based on changes in social media algorithms, policies, and user behaviors.

Interested applicants kindly send your updated CV on: careers@30north.coffee & kindly mention the job title in the subject.